NIL Attorneys That Work For You!
Who Are WE?
We are an NIL law firm built to serve the modern athlete, institution, and brand operating in today’s evolving sports marketplace. Our practice is focused exclusively on Name, Image, and Likeness (NIL), which means we understand not only the legal framework, but also the business realities behind every deal. From high school prospects to collegiate athletes, collectives, and corporate partners, we provide clear, strategic guidance that protects our clients while helping them maximize opportunity.
What We Do
As a premier NIL law firm, we provide comprehensive legal and strategic services designed for the highest level of the Name, Image, and Likeness marketplace. Our work centers on structuring, negotiating, and protecting elite NIL opportunities for athletes, collectives, brands, and institutions. Every deal we handle is approached with precision, discretion, and a deep understanding of the business of sports, ensuring our clients operate from a position of strength and credibility.
What Is NIL?
NIL refers to the rights of athletes to profit from their name, image, and likeness. Before 2021, NCAA rules made it almost impossible for student-athletes to make money from endorsements, autographs, or social media. Then came a tidal wave of change. The NCAA finally allowed athletes to sign endorsement deals, make paid appearances, and even launch their own brands. NIL deals aren’t about getting paid to play—athletes aren’t employees—but it lets them make money in other ways.
FAQs
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Yes, a significant cap has been introduced for direct payments from schools to college athletes as part of the NCAA vs. House settlement, starting around $20.5 million per school annually and increasing yearly, while third-party NIL deals (endorsements, etc.) still have no set cap but face stricter oversight through a clearinghouse to prevent pay-for-play. This means schools can now share revenue directly (capped), but external NIL deals for athletes remain separate, though regulated. Two Separate Streams: Think of direct payments as a school salary (capped) and third-party NIL as independent contractor work (uncapped but monitored).
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Don't even think about endorsing a business associated with alcohol, gambling, tobacco or e-cigarettes, prescription drugs, controlled substances (including cannabis) or adult entertainment.
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One of the most significant challenges of NIL is ensuring compliance with an array of state laws, athletic organization policies and institutional guidelines. The patchwork of regulations creates confusion for athletes and administrators.
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Broadly speaking, the average income from NIL deals for student-athletes ranges from $1,000 to $10,000. However, we've seen cases where some athletes have earned much more than that.
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Yes, NIL earnings are taxable and the athlete is solely responsible for paying them.
Contact Us Immediately For A Free Consultation
Although our office is located in Hartford, CT, we provide nationwide NIL legal services and regularly work with athletes and organizations across the United States.
If you are a student-athlete, professional athlete, NIL collective, brand, or agent seeking trusted Name, Image, and Likeness (NIL) legal counsel, our law firm provides strategic guidance, contract review, and compliance support nationwide.
We help clients navigate NIL agreements, endorsement contracts, NCAA compliance, intellectual property rights, sponsorship deals, and athlete representation matters with clarity and confidence.
Our attorneys focus exclusively on NIL law and sports law, ensuring your rights, brand value, and earning potential are fully protected.
